Print Marketing Design
Resource Guide
For this guide, I developed a new cohesive visual identity by creating a contemporary color palette, designing custom illustrations and graphic elements, and establishing consistent typographic standards throughout the document.
Flyers & Brochures
When designing flyers and brochures, factoring in brand identity and audience considerations is essential. The brand should be prominently represented through consistent use of logos, colors, and typography to maintain a cohesive and recognizable image.
Direct Mailers
Designing direct mailers offers a tangible and personalized connection with the audience, creating a unique opportunity to capture their attention in a cluttered digital world. These direct mailers were delivered to residents in the Metro DC area.
