PRINT DESIGN

While on my journey to designing for digital platforms, ironically, I also found a passion for print design. From sifting through different card stocks to selecting paper weights to overseeing installations of event signage and office exhibits, I have thoroughly found the process of designing for physical spaces of all sizes to be rewarding.

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My role in this project was to compose a color theme, design flat illustrations and patterns, and ensure consistent text formatting.

FLYERS & BROCHURES

When designing flyers and brochures, factoring in brand identity and audience considerations is essential. The brand should be prominently represented through consistent use of logos, colors, and typography to maintain a cohesive and recognizable image.

DIRECT MAILERS

Designing direct mailers offers a tangible and personalized connection with the audience, creating a unique opportunity to capture their attention in a cluttered digital world. These direct mailers were delivered to residents in the Metro DC area.